FAQ
Questions and answers
Short answers about shops, links, posting, plans and privacy.
General
What is Shop Top Shelf?
A storefront and marketing toolkit for independent associates of direct-selling companies, and a place for shoppers to discover and follow them. Associates get a shop page, tracked links, a content studio and campaign tools; shoppers browse, follow, like and keep wish lists.
Are you part of a direct-selling company?
No. Shop Top Shelf is independent and not affiliated with or endorsed by any direct-selling or network marketing company. Company and product names belong to their owners.
Do you sell the products?
No. We do not sell products or take payments for them. The buy button goes to the associate’s own link, and the order is between the shopper, the associate and their company.
Which languages can I use?
English, French and Spanish, on the website and in the app. Change the language at any time.
Is there an app to install?
Shop Top Shelf runs in your browser. On your phone you can add it to your home screen and turn on notifications, like an app.
For associates
How long does it take to set up a shop?
Usually a few minutes: pick a handle, paste a few of your posts, review the AI draft, add your buy links and publish.
Will the AI publish anything for me?
No. AI suggestions are drafts. Your shop, products, posts and emails go out only when you publish or send them.
What is a smart link?
A short link for a product or your shop, made for one campaign and channel. It opens the product in your shop and counts the click, so you can see which posts work.
Do you post to my social accounts automatically?
Not yet. At the scheduled time you get a reminder with the caption copied and the image ready to post in one tap. Automatic posting is coming soon for networks that allow it.
Why was my text flagged?
We do not allow income claims or health and cure claims, because they mislead people and break advertising rules. Text that looks like one is held until you edit it or we review it.
Can I email my existing customers?
Yes, on Pro and Team, if they agreed to hear from you. When you import contacts you confirm you have their consent, and every email has an unsubscribe link.
For shoppers
Do I need an account to shop?
No. Browse and buy without one. Sign in with Google, Apple or email only to follow shops, like products, review or keep wish lists.
How do I buy something?
Tap the buy button on a product. You go to the associate’s own link and order there.
Can associates see what I like or follow?
They see counts, not your name or email, unless you turn on sharing in your privacy settings. If you sign up for an associate’s updates, they get the email address you gave them.
How do reviews work?
Signed-in shoppers can rate a product or a shop once and edit it later. Reviews are screened and can be reported; a badge shows when the writer clicked through to buy.
Plans and billing
Is it really free?
Yes. The Free plan includes your shop, products, smart links, QR codes, the AI shop setup and basic analytics, with no time limit.
How does the Pro trial work?
You get Pro free for 14 days. A card is needed to start, and you are charged when the trial ends unless you cancel first. Cancel during the trial and you pay nothing. One trial per person.
Why are prices called introductory?
Shop Top Shelf is new and its prices may change. If they do, we will tell you before the change affects your plan.
How do I cancel?
Open Billing in the app and cancel at any time. You keep paid features until the end of the period you paid for.
Do shoppers pay anything?
No. Browsing, following, likes, reviews and wish lists are free for shoppers.
Privacy and your account
What do you do with my data?
We use it to run the service and never sell it or use it for cross-site advertising. The privacy policy lists what we collect, why, who processes it and for how long.
Where does the AI run?
On Google Cloud (Vertex AI). The text and images you choose to analyse are sent there to draft your shop and content. The privacy policy has the details.
Do you track people who click my links?
We count clicks with the referrer, device type and country. We do not store IP addresses; repeat visits are counted with a daily anonymous code.
How do I delete my account?
In the app, open Settings and choose Delete account. If you cannot sign in, use the request form on the Delete your account page.
Still stuck? Contact support